About Soft Launch Media
Soft Launch Media was built at the intersection of strategy, creativity, and intention.
With a background in the medical field since the age of sixteen, I bring structure, discipline, and clarity into an industry that often prioritizes speed over substance. Over time, it became clear that creativity thrives best when it isn’t confined — and that brands deserve more than templated content or surface-level management.
Soft Launch Media exists for brands that want to be seen, remembered, and taken seriously.
Why Soft Launch Media
Our Philosophy
Social media is not about posting more — it’s about posting with purpose.
Every brand has a story, an aesthetic, and a presence waiting to be refined. My approach is grounded in strategy first, where content is built intentionally to reflect who you are and where you’re going. I believe in quality over quantity, consistency over virality, and bold creative choices that feel aligned rather than forced.
Community, interaction, and thoughtful execution are non-negotiables. Trends come and go — intention lasts.
What Sets Soft Launch Media Apart
Soft Launch Media is personal by design.
Unlike large agencies that operate at scale, I work closely with each client to fully understand their brand — from visual identity to tone to audience behavior. This hands-on approach allows space to push boundaries, adapt quickly, and create content that feels elevated rather than expected.
Clients often note my ability to immediately capture a brand’s aesthetic and translate it into content that feels cohesive, modern, and unmistakably theirs.
This studio works best with:
Small and growing businesses
Health, wellness, and beauty brands
Fast-paced industries including events, concerts, and DJ producers
Values & Perspective
Authenticity · Balance · Creativity · Intention · Transparency
I’m Taylor, founder of Soft Launch Media. Outside of work, inspiration is found in live music, literature, hockey games, and time spent with dogs. I’ve lived in Italy for three months — an experience that continues to influence my appreciation for craft, culture, and slowing down with purpose.
You’ll rarely find me without my laptop, camera, or phone nearby — always ready to create, refine, and build — along with my emotional support water bottle.
Who Soft Launch Media Is For
Soft Launch Media is for brands ready to elevate their digital presence, build meaningful community, and grow with clarity and intention — without relying on shortcuts or surface-level strategies.